DComm Jan blog - social media

Why Social Media Isn’t Just About The Numbers

durrellcomm Comm Blog, Comm Tips

Higher stats equals more business, right? Wrong. When it comes to the quality of your social media following, it is important to analyze the numbers in the correct way. Be able to separate the number of followers you have from the quality and relevance they bring to your brand—whether it be personal or corporate. Yes, analytics are an important aspect …

durrellcommWhy Social Media Isn’t Just About The Numbers