DComm FM Blog

Social Media and Fort McMurray

durrellcomm Comm Blog

The tragic forest fires in Fort McMurray have now been classified as “too large and too fierce to be stopped without rain”. Families are being forced to leave their homes and possessions. Parents are leaving without photo albums, children are without their favourite toys and babies have just enough bare necessities to live. At a time when fellow Canadians need …

durrellcommSocial Media and Fort McMurray

Why Public Relations is Alive and Well

durrellcomm Comm Blog, Comm Tips

Originally posted on AQ Blog and Grill. There are many skeptics out there who believe that public relations is a dead industry. Experts, like our guest Melissa Durrell, know better. Yes, the digital age is transforming the landscape of public relations, but that doesn’t mean any Joe Blow off the street can get your word out like a PR expert …

durrellcommWhy Public Relations is Alive and Well
Durrell Comm Blog 4 Great Tips for Planning Your Summer Soiree

4 Great Tips for Planning Your Summer Soiree

durrellcomm Comm Tips

Take advantage of the best season of the year by planning a corporate event. After months of subzero temperatures and snow, it’s needless to say that once summer arrives Canadians can’t get enough of the outdoors! This is probably biased, but I believe that summer in Southern Ontario is particularly beautiful: abundant in sunshine, smiling faces, and of course, incredible …

durrellcomm4 Great Tips for Planning Your Summer Soiree
blog #4 - JT

Durrell Communications looks at biggest PR moments of 2015

durrellcomm Comm Blog, Comm Tips

What a year! From the automotive industry, to politics, and celebrities, these past 12 months were full of unexpected PR surprises! In spirit of the upcoming New Year, each member of our Durrell Communications team decided to gather and share with you our favourite publicity incidents, good and bad, of 2015. Melissa: Prime Minister Justin Trudeau and his sweep to victory …

durrellcommDurrell Communications looks at biggest PR moments of 2015
PR Blog photo

How Your Small Business Can Get National Media

durrellcomm Comm Blog, Comm Tips

For most small businesses the likelihood of showing up in the Wall Street Journal or Huffington Post is pretty remote. But it is not impossible. When it comes to their business, entrepreneurs carry more than one title. Not only are they the CEO, they are their company’s marketing director, human resource department, finance department, the problem solver, strategic thinker and …

durrellcommHow Your Small Business Can Get National Media
Blog #1

How the Heck Do You Write a Blog Anyway? #InternLife

durrellcomm Comm Tips

Over a month ago I started to write a blog, after being copy-edited on three separate occasions and still not being done I gave up completely, quit my job, and moved back in with my parents. Okay I’m only joking. What I realized is that maybe I didn’t exactly understand the idea behind a blog. So, I switched topics to …

durrellcommHow the Heck Do You Write a Blog Anyway? #InternLife

Meet Durrell Comm’s Elaine Sloboda

durrellcomm Comm Blog

Welcome Elaine Sloboda to Durrell Communications! Elaine joined our family in August and is now part of our team as a Client Manager. Elaine is our research analyst and marketing guru with a natural inclinations for project management. Before graduating from the University of Waterloo this April, Elaine spent a year abroad in England. It was there she adopted a …

durrellcommMeet Durrell Comm’s Elaine Sloboda
Tinder Tweet Storm

Tinder’s Twitter Tirade

durrellcomm Comm Blog

Have you heard of the “tweet storm” that blew through social media this week? A tirade of 30+ tweets directed at Vanity Fair writer Nancy Jo Sales, were sent Tuesday night in response to her article on Tinder’s public perception. “Thirty percent of all Tinder users—who many people assume are single—are actually married.” Two days after the article was posted, …

durrellcommTinder’s Twitter Tirade

Meet Durrell Comm’s Alexandra Froggett

durrellcomm Comm Blog

Welcome Alexandra Froggett to Durrell Communications! Alexandra joined our family in July and is now a PR Strategist. After graduating from the Advertising and Marketing Communications – Management program at Sheridan College she interned at a large PR and media relations agency in Toronto. There, she was thrown into the world of publicity full throttle and learned a lot about working …

durrellcommMeet Durrell Comm’s Alexandra Froggett
Screen Shot 2015-03-24 at 11.26.52 AM

Spring-Clean Your Social Media Strategy in 3 Easy Steps

durrellcomm Comm Blog, Comm Tips

Spring is in the air, and after the harsh winter we had in Canada, it’s about time for some sunshine and rejuvenation. While we know the importance of dusting, mopping, and ultimately, spring-cleaning your home, it’s also important to think about how you can spring-clean your business. An easy place to start is with your online strategy, specifically your social …

durrellcommSpring-Clean Your Social Media Strategy in 3 Easy Steps