International Women’s Day (IWD) is celebrated annually on March 8th to recognize and celebrate the achievements of women. This day highlights the importance of gender equality and aims to raise awareness about the ongoing struggles that women face in multiple aspects of life. IWD presents the opportunity to reflect on the progress made towards gender equality while recognizing the work that still needs to be done.

This year’s official IWD 2023 theme is #EmbraceEquity. This theme intends to create conversations about the ways in which we can come closer to a world free of bias, stereotypes, and discrimination. 

Women’s contributions to the communications industry have been significant and their presence in these fields are crucial. Women bring a unique perspective and skill set to the workplace, and their inclusion can lead to better innovation and more diverse solutions. Women have the ability to challenge norms, think outside the box, and drive change. 

The benefits of having women work and lead within the communications industry are numerous. Firstly, it can help reduce the gender gap that is experienced across countless industries which can lead to more equal opportunities and fair representation for women. Secondly, the communications industry requires as many perspectives represented as possible which allows for the strongest solutions to be developed. Lastly, it can help reduce stereotypes and biases that cause women to be excluded from certain industries and projects. 

In recent years, we have seen an improved number of women within the communications industry. However, women continue to face barriers and challenges compared to their male counterparts. It is important to continuously spread awareness about these issues while working towards creating a more equitable workplace.
 
At Durrell Communications, we are proud to be a woman-led organization that celebrates diversity and inclusion. We are committed to taking continuous strides within our community to support women and we are excited to participate in International Women’s Day 2023. 

Durrell Communications’ CEO, Melissa Durrell, will be moderating a panel discussion titled Women in Media: Navigating Your Way Through virtually on March 8 from 2:30-3:30 p.m. EST. To register and learn more about the 7-event IWD 2023 series that will take place throughout the month of March, click here.